SMS marketing is a powerful marketing tool with incredible open rates, redemption rates, and engagement rates. Although it works well on its own, it really reaches its full potential as part of a fully integrated marketing campaign. Integrating your different marketing channels, including social media, email, web page, digital ads, and print ads, does not… View Article
Whether you share a short code or use your own, it is an important component to your SMS marketing campaign. This is the number that your customers text to opt-in or otherwise take part in your texting program. There may come a time where you decide to change it. This could be due to moving… View Article
Text messages have a 98 percent open rate and are typically opened within just a few minutes. This makes them the perfect medium through which to send limited time offers. However, it takes more than just telling customers about the deal to leverage the power of SMS marketing and the time limit. If you plan… View Article
One of the most popular types of messages companies send through text message is coupons or some other type of offers or deals. It takes more than simply including an offer to capitalize on the benefits of a text marketing program. To get the most out of your SMS marketing campaign, it is important to… View Article
As much as you want to help animals, you are powerless if you do not get their owners to bring them through your door. This makes it important to have a strong marketing practice to ensure that new and current patients find their way to your veterinary practice. One beneficial marketing channel is text message… View Article
You worked hard to create a seamless marketing campaign with your group texting program. Then, you notice you made a mistake. Instead of dwelling on it and allowing it to ruin the good that your SMS marketing campaign can do, there are actions you can take to overcome the mistake and, once again, have a… View Article
Memorial Day marks the unofficial start to summer. Many businesses use it for a way to move their summer merchandise with large-scale sales. SMS marketing provides a great way to promote your Memorial Day sales and get more customers to come in and take advantage of the low-low prices. SMS marketing has a 98 percent… View Article
As a small business, you may find it difficult to get the word out about your company. Many traditional marketing channels can be very expensive, especially if you want to create a campaign that can compete with large corporations. Text message marketing provides small businesses a cost-effective marketing solution that also makes it easier to… View Article
One of the best ways to get new and existing customers to patronize your business is to send out coupons. The impact of this campaign is felt only when your customers actually redeem the coupons they receive. An SMS marketing campaign is a powerful way to increase your coupon redemption rates. This form of marketing… View Article
You put in a significant amount of time, energy, and money into creating an exceptional SMS marketing campaign, so you want to do as much as you can to ensure success. However, you will not meet your goals if your audience does not react. Therefore, it is important that you find a target audience to… View Article
