SMS marketing has massive potential to take your business to the next level. Text messages have a high open rate and response rate. However, you are limited to just 160 characters, which makes it difficult to create the perfect message. Do you struggle with sticking to 160 characters to get your point across? The following… View Article
Text message marketing is a great channel on which to build your brand. You can use texting to increase brand awareness, as well as conform to your brand identity <> as a way to help further solidify it. There are many ways that you can enhance your brand image through text message marketing, but the… View Article
Text message marketing has several lucrative benefits, such as a high open rate and engagement rate. To get the most out of these potential benefits, it is important that you have a clear, defined objective in mind. The majority of marketers run a campaign with no idea of the purpose behind it. Do not be… View Article
There are many analytical tools available to you to measure the success of your text message marketing campaign. With many marketing endeavors, the emphasis is on the return on investment (ROI). However, it is much more important to determine the true effectiveness of your campaign rather than just how good a return you receive. The… View Article
When a potential customer’s car breaks down, you want them to think of you to handle the repairs. Marketing helps you to increase the awareness of your company, which leads to additional customers. However, you need to have a way to really interact with customers and facilitate engagement so you stand out from your competition…. View Article
As much as you want to help animals, you are powerless if you do not get their owners to bring them through your door. This makes it important to have a strong marketing practice to ensure that new and current patients find their way to your veterinary practice. One beneficial marketing channel is text message… View Article
As a small business, you may find it difficult to get the word out about your company. Many traditional marketing channels can be very expensive, especially if you want to create a campaign that can compete with large corporations. Text message marketing provides small businesses a cost-effective marketing solution that also makes it easier to… View Article
Mother’s Day is just a few days away, so it’s the perfect time to start advertising your specials to capitalize on the holiday shopping. Text message marketing is a lucrative and beneficial marketing channel to promote your specials and increase your business. Around 98 percent of text messages are opened and read, which leaves just… View Article
As a landscaping business, it is important to attract new clients as well as retain your current customers. There are many ways to spread the word about your business. One invaluable tool is text message marketing. This medium is highly versatile and engaging. If you are considering implementing this communication channel in your marketing strategy,… View Article
A simple search for “text message marketing” reveals its many benefits and advantages. However, many companies still wonder if it can really help reach new customers, especially as a person has to sign up in order to receive messages. It may seem counter-intuitive to try to reach new customers with a permission-based medium. However, SMS… View Article
