SMS marketing is a lucrative marketing channel that has many benefits, including a high open rate and a high engagement rate. If you want to integrate this type of marketing into your overall strategy, you need to be sure to create the best, most effective messages. It is important to create value for your target… View Article
A simple search for “text message marketing” reveals its many benefits and advantages. However, many companies still wonder if it can really help reach new customers, especially as a person has to sign up in order to receive messages. It may seem counter-intuitive to try to reach new customers with a permission-based medium. However, SMS… View Article
You may have heard about how great text message marketing is, but you may still be hesitating to adopt it. Most of the statistics used to demonstrate the power of SMS marketing remain generalized across all industries, making some marketers or business owners wondering if the trends hold up in their industry. Marketing tools for… View Article
When you run a cleaning service for residential and/or commercial properties, you have to balance attracting new clients and communicating with and organizing your current ones. There are many tools that you can use to accomplish these goals, including SMS marketing. SMS is a cost-effective marketing channel that can be used to improve your customer… View Article
As a flower shop, you receive business for a variety of occasions, some happy (like a wedding) and others sad (like a funeral.) Some customers may only visit you on a whim, but many will decide to come to you for all their flower needs. SMS marketing is an effective way to grow your florist… View Article
Now that the holidays are officially over, it is time to start thinking about the next big marketing opportunity: Valentine’s Day. Many businesses can benefit from creating a marketing campaign related to this holiday to drive business in the month of February. According to Business2Community, this holiday accounts for more than $18 billion in spending,… View Article
When you get started with SMS marketing, one important component is the number you plan to use. You have the opportunity to use short codes or long codes, depending on the service you choose. Short codes are typically five to six numbers and only used by businesses and organizations for marketing purposes. Long codes are… View Article
Zac Johnson is a branding and marketing expert that helps businesses reach their target audiences. Learn more about Zac at http://blogging.org. Text messaging is completely changing the way businesses connect with their existing and potential customers. In the past, phone calls and print marketing were kings. Then online and email marketing came along to shake everything… View Article
Marketing campaigns can cost a significant amount of money, which can give larger businesses with bigger budgets an advantage over small businesses. Although big businesses may have a larger advertising budget than smaller ones, it does not mean that a small business cannot compete. With smart marketing strategies, your small business can keep up with… View Article
Zac Johnson is a branding and marketing expert that helps businesses reach their target audiences. Learn more about Zac at http://blogging.org. Text messaging is completely changing the way businesses connect with their existing and potential customers. In the past, phone calls and print marketing were kings. Then online and email marketing came along to shake everything… View Article