As summer fades and the temperatures start to cool, it is prime time to have some fall sales to provide a boost to your business before the onset of the holiday season. Text marketing provides a way for businesses to promote sales to their customers. To take full advantage of the lucrative properties of this… View Article
It has been said that the only constant in life is change. This adage can also be applied to mobile marketing. Your text marketing strategy will likely change over time as your business’ mobile program grows. Your customers may evolve with your business, and your mobile subscribers may respond better to one type of message… View Article
Summer is officially over and autumn has arrived. The change of seasons always offers an opportune time to step up your marketing game and infuse your campaigns with some seasonal promotions. There are many ways to leverage your SMS marketing program to increase interest in your seasonal items and boost your business over the course… View Article
Marketing campaigns can cost a significant amount of money, which can give larger businesses with bigger budgets an advantage over small businesses. Although big businesses may have a larger advertising budget than smaller ones, it does not mean that a small business cannot compete. With smart marketing strategies, your small business can keep up with… View Article
Your calls to action are the most important element of your text message marketing campaign. A strong call to action encourages your customer to take the next step, whether that means redeeming an offer, opting into your mobile program, or purchasing a membership. By better understanding the role of the call to action and what… View Article
Text message marketing can help you attract more customers. Are you a small business owner that’s looking for effective ways to compete with large retailers? If the answer is yes, you should consider exploring text message marketing for your business. Large retailers have been using texts to reach their customers for many years. Text message… View Article
Holiday shoppers can’t resist a good deal. For many businesses, the fourth quarter of the year is ripe with opportunity. Consumers are spending more money ahead of the holidays, and brands are coming up with creative campaigns in an effort to grab their attention. If you’re currently in the midst of your holiday marketing efforts,… View Article