New Year’s Eve is a time to celebrate. Photo credit: ginnerobot. It’s hard to believe that a new year is just around the corner. If your business is planning a special event to celebrate, you may be in the midst of your marketing efforts to get the word out to potential customers. New Year’s Eve… View Article
You may be aware, technology is constantly changing. It is becoming increasingly overwhelming to keep up with the latest craze in telecommunications but, here is an update: SMS surveys to increase customer loyalty. Companies who utilize a bulk text messaging software are taking advantage of the ability to receive instant feedback about their company. A… View Article
It’s 1 p.m. on Wednesday, you walk into a restaurant during your lunch break and realize that you are the only customer in sight. The food is good so you don’t understand why it is empty while the chain restaurants nearby have people seeping out of their doors. As a restaurant owner, you want to… View Article
It’s holiday season which means it’s the perfect time to step up your mobile marketing game. As shoppers frantically search for gifts to purchase, your retail business can alleviate the holiday stress through frequent mobile alerts. This year, savvy business owners are using innovative technology to expand their mobile database by frequently engaging with their… View Article
If you were wondering how effective text message marketing can be, the results from a recent Experian study should put those doubts to rest: Forty-eight percent of consumers ages 18-24 say that a conversation relayed over SMS is just as meaningful as a phone call, according to a new study from Experian Marketing Services. “Usage… View Article
The folks over at MarketingCharts have gleaned an interesting nugget from a recent Harris Interactive study: When Harris Interactive and Placecast asked what types of products, sales and/or promotions would interest parents enough to receive text alerts, 50% of parents with children under 6 years old reported being at least somewhat interested in receiving text… View Article
Sending text message campaigns and building your list of contacts is the first step of any successful text message marketing campaign. What’s next? Analyzing and optimizing. We’re excited to announce a new set of tools that should help you do just that. Our new Reports module offers a number of stats that allow you to… View Article
Text message marketing is effective on its own; combine it with your social media marketing efforts and you can really take things to the next level. There are three great ways to integrate text messaging into your social media marketing campaigns. Let’s list them and then explore them in detail: Promote your text message marketing… View Article
Text messaging is an easy, affordable way to drive new customers to your restaurant and reward existing patrons. There are a number of different ways that a restaurant can uses text messaging to compliment (and even replace!) their existing marketing efforts. Want to get started now? Head over to the text message marketing for restaurants… View Article
You’ve built the next great mobile app or web service. Awesome. Now what? Iterate! Drive incremental revenue. Drive freemium to paid conversions. How? Integrate text messaging for alerts and more. We’ll get into details in a minute but first let’s quickly explore the Group Texting APIs. Using our SMS gateway you can easily and affordably… View Article
