Categories for Group Texting News

Short Codes vs. Long Codes: What’s the Difference?

October 27, 2017 by
When it comes time to develop your group texting program, you have many decisions to make. Among them is which service provider you use. One element that might differentiate certain ones is their ability to use long codes rather than solely relying upon shortcodes. What is the difference? Let’s take a look. Short Codes 101… View Article

In Case of Emergency, Group Texting Can Help

September 29, 2017 by
2017 has already had its share of major disasters and emergencies. Two destructive hurricanes have already left devastation across Texas and Florida. The West Coast is burning, and storms continue to get bigger all across the country and the world. Although you do not want to live in fear you want to ensure your company… View Article

4 Creative Texts for Your Holiday SMS Marketing Campaign

November 15, 2016 by
The holiday season is almost here, so it is time to start planning a stellar campaign to ensure you make the most of it. SMS marketing provides a way to increase sales and reach a broader audience so that you will achieve all your goals this season. Rather than sending the same old tired content… View Article

Expert Interview Series: Magda Urbaniak of Brand24 About Monitoring Comments on Text Messages and Social Media

November 11, 2016 by
Magda Urbaniak is the global community manager at Brand24, which builds strong, positive relationships over brands regardless of time and geographical distance. We recently spoke with Magda about effective Internet monitoring and best practices for dealing with commenters on social media and through text messaging. How does Brand24 help companies or brands accomplish their goals?… View Article

Expert Interview Series: John Wilson of Marketer Maker About Using Email Marketing and Mass Text Messaging For MLM Opportunities

November 10, 2016 by
After building up a multi-million-dollar property portfolio and then selling his property management business for six figures in 2012, John Wilson returned to his tech-geek roots and applied them to the somewhat antiquated network marketing industry – with startling results. We had a chance to speak with the founder of Marketer Maker about how it’s… View Article

The Components of an Effective Texting Campaign

November 9, 2016 by
A high open rate. Increased engagement. Better customer service. These are just a few of the lucrative benefits that are connected with SMS marketing. Although it might seem like a simple marketing campaign to run, there is more than just the 160-character message that makes up your texting campaign. For the most effective strategy that… View Article