Tag Archive: sms marketing

How to Build Your Retail Store’s Mobile Subscriber List

September 23, 2015 by
Text message marketing can be a lucrative way to stand out from the competition and get customers through your door. SMS marketing is an opt-in medium, which means you must have permission before you can send people texts. Therefore, to get the most out of the channel, you need to find ways to grow your… View Article

6 Killer Stats that Prove Text Marketing is Worth the Investment

May 24, 2015 by
Text marketing is becoming the go-to platform for businesses in all industries to market to their target audiences. Mobile device usage has increased dramatically over the past few years. Gone are the days when these tools were used strictly to make a phone call. These days, mobile phones are taking the marketing world by storm… View Article

5 Common Misconceptions about Mass Texting

May 21, 2015 by
Text message marketing is an affordable and convenient way to reach the masses. Text message marketing is one of the most effective, affordable ways to connect with a large audience. Yet plenty of businesses are reluctant to get started with text message marketing simply because they are misinformed about the benefits that it could bring… View Article

How SMS Marketing Helps You Capture Email Addresses

April 5, 2015 by
A multichannel marketing strategy can help you reach more customers. Marketers will tell you that your business is only as strong as your email and mobile subscriber lists. The more subscribers you have, the better off you are in terms of your overall reach. Thankfully, the two channels can be used in different ways to… View Article

Let’s Talk About Tone: Are Your Texts Pushing the Right Buttons?

December 18, 2014 by
Using the right tone in your text message marketing campaigns is important. Text messaging has become a popular channel for businesses interested in sharing promotional messages with potential customers. But as with anything else, some text message marketing efforts are more effective than others. The success of a text campaign often depends on the tone… View Article

Why Texting is a Great Way to Attract Shoppers This Holiday Season

December 9, 2014 by
Holiday shoppers can’t resist a good deal. For many businesses, the fourth quarter of the year is ripe with opportunity. Consumers are spending more money ahead of the holidays, and brands are coming up with creative campaigns in an effort to grab their attention. If you’re currently in the midst of your holiday marketing efforts,… View Article