Many businesses rely on group texting as a way to send offers, coupons and other deals to their customers. When you first start out with this new medium, it can be difficult to know exactly what to send. The right offers lead to high redemption rates and an increase in business, while a so-so offer… View Article
You worked hard to create a seamless marketing campaign with your group texting program. Then, you notice you made a mistake. Instead of dwelling on it and allowing it to ruin the good that your SMS marketing campaign can do, there are actions you can take to overcome the mistake and, once again, have a… View Article
Snapchat is an increasingly popular way for people to interact with their friends, family, celebrities, and brands. As with many marketing avenues, it can work to complement your other channels, including your group texting campaign. SMS marketing may work well as a stand-alone channel, but it is even more powerful as part of a fully… View Article
You put in a significant amount of time, energy, and money into creating an exceptional SMS marketing campaign, so you want to do as much as you can to ensure success. However, you will not meet your goals if your audience does not react. Therefore, it is important that you find a target audience to… View Article
Summer may still seem as though it is months away, but for camp directors and administrators it is already prime time for planning their program and getting campers signed up. One tool to help promote your camp, attract more campers, and help to communicate with families during camp time is group texting. It is beneficial… View Article
Most nonprofit organizations rely upon the generosity of their donors. Fundraising campaigns can be difficult to promote and sometimes cost more than the resulting donations. Group texting offers a way to promote your fundraising campaigns while also offering an easy way for donors to contribute. It is a cost-effective way to communicate with your donors… View Article
