If you are looking for a new strategy to help boost the efficacy of your text message marketing program, then consider a drip campaign. This type of marketing campaign is a popular way to engage the interest of your subscribers and maintain a connection over a period of time. It also helps to nurture leads… View Article
Marketing campaigns can cost a significant amount of money, which can give larger businesses with bigger budgets an advantage over small businesses. Although big businesses may have a larger advertising budget than smaller ones, it does not mean that a small business cannot compete. With smart marketing strategies, your small business can keep up with… View Article
Many people turn to the church for guidance, support, and community, which is why facilitating communication and engagement among your congregation is so important. One way you can encourage your congregation to remain connected with the church and other parishioners is to partner with a text messaging service. Text messages have become a widely popular… View Article
Retail stock follows a similar cyclical pattern and timeline as the seasons. Therefore, as summer comes to an end, it is time to get rid of the summer goods to make room for the fall inventory. If you are a retail store owner trying to find new, innovative ways to help clear your summer retail… View Article
Graham Jones is a Thought Leader on Internet Psychology and has extensive experience helping businesses understand the behavior of their customers. To learn more about Graham, visit his website at www.grahamjones.co.uk. Text messaging is so popular that we must like it. Otherwise, surely we would avoid it. With billions of text messages sent each day,… View Article
Zac Johnson is a branding and marketing expert that helps businesses reach their target audiences. Learn more about Zac at http://blogging.org. Text messaging is completely changing the way businesses connect with their existing and potential customers. In the past, phone calls and print marketing were kings. Then online and email marketing came along to shake everything… View Article
Have you started to notice a rise in your opt out rates and a fall in your offer redemptions? Perhaps your numbers are remaining stagnant, with no new subscribers joining your program. These markers could signal that your once-strong text message marketing campaign is in dire need of rejuvenation. The following tips can help you… View Article
Text message marketing can be a lucrative way to stand out from the competition and get customers through your door. SMS marketing is an opt-in medium, which means you must have permission before you can send people texts. Therefore, to get the most out of the channel, you need to find ways to grow your… View Article
There are countless approaches that your business can take to connect with potential customers, including print campaigns, digital advertising, social media, email, and direct mail efforts. One approach that’s worth considering is text marketing. Not only do text messages have high rates of engagement, they are also relatively inexpensive to send and receive, which makes… View Article
Your text message marketing strategy is only as strong as the foundation upon which you build it. As with any marketing campaign, careful planning and execution can help boost your chances of success. Therefore, it’s important to take some key steps before you send that first text. Know Your Goals Your team needs to determine… View Article
