In the world of mobile marketing, one of the most important things is to stand out from the competition by bringing something unique and very helpful to the table. Right now, mobile marketing is the leader of the promotional world, mainly thanks to the constant increase of mobile usage, so it’s imperative to use effective… View Article
Understanding what your customers want can help you get better results from your marketing efforts. One of the most frustrating scenarios in the marketing world is missing the mark with an advertising effort. It goes without saying that some campaigns are more effective than others, but it’s still unfortunate when your business doesn’t get the… View Article
Limited time offers are often more appealing to customers. Take a moment to think about your own shopping behaviors. When you see a percentage off discount that’s valid for one day only, doesn’t it make you want to make a purchase just to take advantage of the deal? Marketers use this strategy to get customers’… View Article
Your mass text messaging campaign’s success depends on your calls to action. Want to improve the ROI of your next marketing campaign? Start with your calls to action! A compelling call to action encourages your audience to take the next step, an action which typically benefits your business. In order to be effective, CTAs should… View Article