While we specialize in group texting, we’re always on the lookout for interesting articles about other mobile marketing channels – like QR Codes. QR Codes have gotten a lot of attention and we’re often asked about them. We think they have some great uses, but you need to really consider if they’re the right tool… View Article
If you handle the marketing for a restaurant and you still haven’t developed a mobile marketing strategy, today’s news from OpenTable should be a wake-up call. TechCrunch Reports: Restaurant reservations service OpenTable is launching a completely redesigned mobile website today based on HTML5. The company says it was prompted to make the changes due to… View Article
Former BusinessInsider writer Dan Frommer has put together a compelling infographic over at his new blog SplatF that explains pretty clearly why those who were expecting an iPhone 5 on Tuesday weren’t thinking so rationally: He finishes off with a key bit of analysis: Most people are on 2-year mobile contracts and don’t upgrade every… View Article
The Huffington Post picked up an interesting research report by JD Power about how the evolving ways we use our mobile phones: When it comes to communication, our new motto may well be: text me–don’t tell me. According to new data from J.D. Power, a consumer research and marketing company, Americans are now talking on… View Article
We wanted to quickly followup on our post from earlier this summer, Small Businesses Really Like Mobile with the results of a new study: By the end of 2011, approximately eight in ten small and medium-sized businesses in the United States will pony up and invest in some form of mobile marketing. As the findings… View Article
We’re not sure how we missed this article from July 15th in The Wall Street Journal entitled Now, Even Granny’s Fuzzy Slippers Are Texting You. With a flexible text messaging API, there really is no limits to what you can integrate text messages into: Wireless diapers are the brainchild of a startup called 24eight. Embedded… View Article
We just came across a great infographic at Intuit’s Small Business blog: As adoption of mobile smart devices (smartphones, tablets, and so on) has accelerated with consumers, so has it among small businesses. More and more small businesses are now choosing to liberate their operations from the office desk and take advantage of the anytime,… View Article
If you haven’t checked your Group Texting account in the last week login now to try out our newest feature – Sub-Keywords. What’s a Sub-Keyword? A Sub-Keyword is a second word that can be texted to our long code in addition to your Keyword in the format “Keyword Sub-Keyword.” You can create as many Sub-Keywords… View Article
Sending text message campaigns and building your list of contacts is the first step of any successful text message marketing campaign. What’s next? Analyzing and optimizing. We’re excited to announce a new set of tools that should help you do just that. Our new Reports module offers a number of stats that allow you to… View Article
Text message marketing is effective on its own; combine it with your social media marketing efforts and you can really take things to the next level. There are three great ways to integrate text messaging into your social media marketing campaigns. Let’s list them and then explore them in detail: Promote your text message marketing… View Article
