Tag Archive: text messaging

How to Be Compelling in 160-Characters or Less

November 27, 2017 by
SMS marketing has massive potential to take your business to the next level. Text messages have a high open rate and response rate. However, you are limited to just 160 characters, which makes it difficult to create the perfect message. Do you struggle with sticking to 160 characters to get your point across? The following… View Article

How to Fundraise Using Group Texting

December 21, 2015 by
Most nonprofit organizations rely upon the generosity of their donors. Fundraising campaigns can be difficult to promote and sometimes cost more than the resulting donations. Group texting offers a way to promote your fundraising campaigns while also offering an easy way for donors to contribute. It is a cost-effective way to communicate with your donors… View Article

7 Ways Homeowners Associations Should Use Group Texting

December 2, 2015 by
Many people choose to live in neighborhoods with a homeowners’ association (HOA) because of the many benefits, including amenities, activities, support, regulations, property value protection, and more. If you live in a community with an HOA, having a channel to quickly communicate with board members is essential. Group texting is an ideal way to communicate… View Article

How to Use Group Texting with Your Customer Loyalty Program

November 25, 2015 by
Loyal customers help your business achieve success. They spend more money than one-time customers, and they continue to do so over time. One way to improve customer loyalty is to implement a rewards program. Studies have found that a whopping 82 percent of customers are more likely to shop at a store that offers a… View Article

Why You Should Use Text Messaging for Communication in Your Community Organization

November 20, 2015 by
There are countless types of community organizations, from local charities to national non-profits. Although the missions, members, and activities of every community organization may vary, these groups all have one thing in common: a need to easily communicate with members. Mass texting offers group leaders an efficient way to communicate with their members about special… View Article

Text Marketing vs. Email: 6 Compelling Stats that Show Mobile is a Better Option

November 8, 2015 by
In the past few years, text marketing has started to surpass email marketing as the go-to way to communicate with customers. Although many companies have jumped on board, exponentially increasing the amount of mobile marketing spending, many remain unsure whether or not it is a beneficial marketing channel. The following statistics demonstrate text message marketing’s… View Article

Thought Leader Series: 3 Psychological Benefits of Texting

November 5, 2015 by
Graham Jones is a Thought Leader on Internet Psychology and has extensive experience helping businesses understand the behavior of their customers. To learn more about Graham, visit his website at www.grahamjones.co.uk. Text messaging is so popular that we must like it. Otherwise, surely we would avoid it. With billions of text messages sent each day,… View Article