A multichannel marketing strategy can help you reach more customers. Marketers will tell you that your business is only as strong as your email and mobile subscriber lists. The more subscribers you have, the better off you are in terms of your overall reach. Thankfully, the two channels can be used in different ways to… View Article
Text message marketing is a great way to get your customers’ attention. There are a number of best practices to abide by when it comes to text message marketing. If you are a business owner that’s thinking of using mobile to engage with your customers, taking the time to learn about text message best practices… View Article
