Text message marketing is an effective way to reach Millennial consumers. Photo credits: micurs. Millennials are widely known as one of the most tech-savvy generations. A recent survey estimates that 85 percent of consumers in the 18 to 34 age bracket own smartphones. For businesses interested in reaching this powerful customer segment, mobile marketing is… View Article
Group texts can help your business engage with new customers. There’s a lot of buzz in the mobile marketing world about short code versus long code text messaging. Both are used frequently by marketing teams interested in engaging with potential customers. But there is some confusion about the differences between the two, and whether or… View Article
Using the right tone in your text message marketing campaigns is important. Text messaging has become a popular channel for businesses interested in sharing promotional messages with potential customers. But as with anything else, some text message marketing efforts are more effective than others. The success of a text campaign often depends on the tone… View Article
Do you want to reach more shoppers this holiday season? Bulk text messaging can help you do just that. And with more smartphone users than ever, you’re not limited to certain types of content. You can send links to branded images or videos or simply offer a discount code for online shoppers. No matter what… View Article
