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The Best SMS Marketing Keywords for Fitness Centers

May 1, 2017 by
Whether you are just starting out with an SMS marketing program for your fitness center or are looking to add some flavor to an existing one, it’s a good idea to start with your keywords. Your keywords are the foundation for your program. They act as the initial word that your clients send to you… View Article

The Comprehensive Guide to Group Texting for Your Fitness Center

May 1, 2017 by
What kind of relationship do you have with the members of your fitness center? The answer to this question could have a significant impact on the success of your business. Clients expect a positive experience from companies, especially one¬†like a fitness center where they will likely be going multiple times a week. Many people also… View Article

7 Tips for Using Your Texting Campaign for Customer Service

April 15, 2017 by
Text messages provide an invaluable tool for interacting with your customers in a wide variety of channels. Almost everyone owns an SMS-enabled phone, and most people carry their phones with them everywhere. With more and more people open to hearing from businesses via text, it is quickly becoming the medium of choice for handling customer… View Article

How to Choose the Right Keyword for Your Texting Campaign

April 12, 2017 by
Keywords are the cornerstone of your SMS marketing program. Depending on the purpose of your program, the size of your company, and many other factors, you might have one or hundreds of keywords. No matter how many keywords you have, it is important to spend time choosing each one to ensure your keyword attracts the… View Article

6 FAQs First Timers Have with SMS Marketing

April 10, 2017 by
Have the many benefits of SMS marketing, such as high open and conversion rates, piqued your interest? As a potential first-time user of this channel, you probably have several questions about it. There is a lot of information swirling around about text marketing, so it is important that you have your facts straight before you… View Article

Social Media and Text Message Marketing: Which is Better

March 27, 2017 by
Experts reviewing the trends of marketing channels speculate that text message marketing is overtaking social media marketing as a more popular — and possibly more effective — medium. Is there any truth to that? Let’s compare the two in a battle to see which one is the better marketing channel. Reach¬† First, let’s compare the… View Article

Group Texts Need Catchy Keywords

March 21, 2017 by
One of the main focal points of any successful SMS marketing campaign is the keyword or keywords you use. For text marketing, the “keyword” is the term that users text to your special shortcode or number that creates an action. This is usually signing up for messages, but it might also be to: Ask for… View Article