It’s a somewhat apples and oranges here, but the WSJ has some fascinating data on daily mobile active usage on Twitter and Instagram: In August, U.S. smartphone owners visited Instagram from their smartphones more frequently and for longer periods of time than they visited Twitter. That data comes from comScore, via a new mobile measurement… View Article
New to the idea of using both the Group Texting web app and our SMS APIs? We’ll if you’ve been waiting to jump in, we’ve added a load of new code samples in six popular languages for our two newest APIs – Contact and Group management. What’s the upshot? You can send messages via API… View Article
The folks over at MarketingCharts have gleaned an interesting nugget from a recent Harris Interactive study: When Harris Interactive and Placecast asked what types of products, sales and/or promotions would interest parents enough to receive text alerts, 50% of parents with children under 6 years old reported being at least somewhat interested in receiving text… View Article
We’re excited to let you know that we’ve updated our web & Facebook signup widgets. Don’t Panic! Your existing widgets will work just fine. So what can the new widgets do? Connect to multiple Groups Allow you or your visitors to choose which Group(s) they join. Automatic resizing for mobile phones and tablets Automatic Short… View Article
Have you logged into Group Texting in the last few days? No? Well you’ll definitely want to check out our new feature, recurring text messaging campaigns. When you need to send regular messages on a daily/weekly/monthly basis this feature will save you a ton of time. Login now to check it out.
First a quote: Mobile phones are establishing themselves as an important way for retailers to connect with consumers and entice them into purchases, according to a pair of studies released in May 2012. Data from an Ipsos survey finds that within the US, roughly one-quarter of consumers have opened a retail email on their mobile… View Article
The MMA (Mobile Marketing Association) has a new infographic smartgraphic out detailing how much American’s love their mobile phones. We’re not sure what a ‘smartgraphic’ is, but it’s pretty neat:
As you may have noticed, we upgraded Group Texting on Tuesday. We are excited to let you know about all of the new features: Polling & Voting Wizard – Use our new Polling & Voting Module (in the Keywords Sub-Menu) to build and run polls using Keywords Voice Broadcasting – Use our Voice Broadcasting Module… View Article
The folks at Text Marketer, a firm on the other side of the pond in the UK, have put together a neat infographic charting the rise of business text messaging use:
Back in December, Mobile Marketer put together a fantastic list of ‘must have stats for 2011.’ Here are a few of our favorites: Mobile advertising will generate $1.23 billion in the United States in 2011 8 trillion texts sent, up 1.1 trillion from last year $3 billion paid by Apple to independent app developers 20… View Article