First a quote: Mobile phones are establishing themselves as an important way for retailers to connect with consumers and entice them into purchases, according to a pair of studies released in May 2012. Data from an Ipsos survey finds that within the US, roughly one-quarter of consumers have opened a retail email on their mobile… View Article
The MMA (Mobile Marketing Association) has a new infographic smartgraphic out detailing how much American’s love their mobile phones. We’re not sure what a ‘smartgraphic’ is, but it’s pretty neat: